Licensing: How to Find and Approach Good Companies
Thursday, May 21, 2020 | 2pm ET/ 11am PCT
This week’s show with UIA Board Member Trevor Lambert and UIA Ambassador Marc Portney will teach you how to find companies that are looking for new products like yours!
Meet the Speakers:
Trevor is President and founder of Lambert Licensing, one of the leading invention agencies involved in licensing and technology transfer. An inventor himself, after seeing deficiencies in the business model of existing invention service providers, Trevor established the company in 2001 with the goal of providing inventors with improved transparency by working on a commission basis (or contingency). In 2009, Trevor founded a design and engineering firm called Enhance Product Development, Inc. that specializes in providing inventors with tailored services for both licensing or manufacturing and distribution.
Enhance provides turnkey services for inventors from industrial design, prototyping to domestic or overseas manufacturing sourcing. There is even design packages specifically developed for inventors seeking to license their inventions. Over the years, Trevor has been chiefly responsible for developing and licensing products that are now in stores such as Walmart, Target, Lowes, Bed Bath & Beyond, Home Depot and many more; generating for his clients, royalties in the millions of dollars. Products range from direct response television (infomercial) to industrial products currently being commercialized by John Deere.
As President of GlobalSource Infrastructure Partners, Marc works to bring new products to market each and every day. With over 30 years of experience, his street smart insights, body of contacts and expert knowledge of the retail landscape enable him to lead GlobalSource Infrastructure Partners and its affiliates from concept to store shelf. Marc was also the President of Sales for the largest supplier and distributor of glass and accessories to the floral industry where he began to amass the skills and contacts of a truly global marketer.
In 2014 Marc was chosen to be a host and resident investor on Discovery Science Channel’s new series, All American Makers™ Each week, the show featured four amateur inventors, eager for an opportunity to take their product to market. Each inventor’s product is shown to consumers, broken down and examined to test their mettle and ultimate marketability. Marc and his team of savvy experts then decide if any of the inventions merit financial investment.
Marc has made regular appearances on the Home Shopping Network (HSN), introducing new products and inventors to this specialized market, including hosting, alongside other entrepreneurial luminaries such as Damon John, on their series “American Dreams”.